Ric RodriguezUK, London
Local Promotion via Google - Think Globally, Act Locally
About the Speaker:
An experienced, ROI-driven digital marketer, helping internationally-renowned brands connect with their customers online. Ric is specialized in local search engine optimization that requires a strategic and targeted approach distinctive from general SEO.
About the Workshop:
This workshop will show you how to make sure your company shows up exactly when local customers are searching for it, teaching you:
- The basics of local search engine optimization
- Development of Google local algorithm and what to expect in the future
- Main components of local SEO
- Local SEO tools you can use
- Social media tips for local businesses and why you should invest in social media marketing to connect with customers.