The panelists, as top destinations representatives will present potential solutions to the biggest problems in yacht charter world and explore future market needs.

Meet the Panelists: leading experts and stakeholders from top charter destinations, each bringing deep insight into their region’s unique appeal, infrastructure, and market dynamics. From tourism boards to charter operators, these panelists offer firsthand strategies for positioning their markets for sustainable growth and global visibility.

Panelists:

  • Pinar Erzin - is known for building businesses from the ground up. After returning to Turkey, she launched a small boutique charter "Most Sailing" with just a few boats and, by focusing on a seamless high-touch customer experience, quickly grew it into a respected and recognizable charter brand, achieving in a few years what many need a decade for.

  • Kate Bray - Le boat, France

  • Eva Vatutina - Sinata Yachts, Croatia
x1 Panel Discussion

About the
Panel

Destination Matters: Positioning Charter Markets for Growth

A Lagoon 45 is a Lagoon 45, whether it’s in Greece, Croatia, Italy, or the Caribbean. 


The true differentiator? The destination.

In this dynamic panel, representatives from the world's top charter markets come together to explore what truly sets each region apart. It’s not about Greece vs. Croatia or Italy vs. Spain  it’s about understanding and leveraging the unique selling points of every destination. Together, we’ll unpack:

  • Key advantages and opportunities across major charter markets
  • Market-specific challenges and how to overcome them
  • Infrastructure, investments, and local developments shaping demand
  • Charterer profiles, average pricing, and typical booking durations
  • How smart branding and strategic positioning can grow market share

Whether you're a charter operator, broker, or tourism board, this discussion will help you better understand how to sell the experience, not just the yacht. Join us and get inspired to elevate your destination’s brand in a competitive global market.

Sponsors Sponsors

Summit offers a unique platform for companies looking to gain visibility in the yacht charter industry. Summit Sponsors, benefit from the opportunity to showcase their brand to a global audience of charter professionals and industry leaders. Booking Manager Sponsors are key contributors to the growth and innovation of the yacht charter sector.

 

 

Partners Partners

Our Partners play a vital role in shaping the Summit experience. We collaborate with leading associations, and service providers from around the world to support the exchange knowledge, ideas, and best practices. Booking Manager Partners play a key role in elevating the overall standards of the industry and help create lasting value for the global charter community.

 

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